🌿Our Story | INT BEAUTE – Beauty × Cognition × Wellness
✨ Brand Mission
INT BEAUTE’s mission is to help modern women achieve beauty in the simplest, most accurate way.
We believe beauty is more than appearance—it is energy, confidence, and a lifestyle.
Our brand is built as a platform for both self and others, blending aesthetics, cognition, and wellness to make beauty sustainable.
💌 Founder’s Note
Hello, I’m Joanna, the founder of INT BEAUTE.
I started this journey as a woman who loves beauty but often feels pressed for time. Like many, I wanted skincare and wellness routines that were simple, effective, and meaningful.
My background spans business management, customer service, and beauty therapy, but what truly shaped INT BEAUTE was my personal experience—being that “lazy but beauty-loving” girl who wished for a platform that could make beauty effortless yet empowering.
INT BEAUTE was born from this vision: to create a space where women can find accurate information, practical routines, and holistic inspiration. It’s not just about products—it’s about confidence, growth, and balance.
I believe beauty is a journey of both the outer glow and inner strength. Through INT BEAUTE, I hope to share not only tips and tools, but also the philosophy that beauty, cognition, and wellness are deeply connected.
Thank you for being here. I invite you to join me in building a community where beauty is more than appearance—it’s a way of living with trust, warmth, and purpose.
🧠 Philosophy: Beauty × Cognition × Wellness
INT BEAUTE is founded on three dimensions:
- Beauty: external care—skincare, makeup, lifestyle choices
- Cognition: inner growth—learning, culture, philosophy
- Wellness: mind–body balance—energy, health, and sustainable radiance
Together, these dimensions weave a journey where beauty is no longer superficial, but a path of inner–outer harmony.
🌟 Call to Action, Join us on this journey.
Discover beauty, cognition, and wellness—building a radiant life that is truly yours.